Peter Arch, originally a native of England, (now a US Citizen) is an experienced and successful business leader in the sports industry with a passion for building brands and scaling growth.Â
Peter was part of a team of entrepreneurs that created the largest youth soccer coaching, apparel, tournament, travel, and tech company in the US.Â
He was then headhunted by one of the UK’s fastest growing private companies, Gymshark, to establish a US based office, hire a staff, and help set up product distribution centers in the US and Canada.
With a rich experience building multiple brands and scaling personnel, business operations, manufacturing, and offices, Peter is now sharing his knowledge and valuable experiences with other entrepreneurs and business owners in the sports space.
Providing a road map for geographical and business model expansion for companies and independent trainers involved in sports camps, clinics, private training and tournaments.
Helping new products and services plan and execute market introduction, and assisting existing businesses with strategies to expand current reach and distribution.Â
Providing sports properties with tailored solutions to help build brand awareness, participation, viewership, community involvement and commercial success.
Creating a strategic plan and connecting businesses with best in class partners, to ensure professional, compliant, efficient and affordable entry into the US market.
Peter was recruited by Steve Hewitt and Ben Francis MBE, owners of UK company Gymshark, a unicorn status fitness apparel brand, to head up their North American expansion. Peter oversaw the site selection and build out of the 25,000 sq ft HQ, headed up a team to hire 120 staff, and embedded Gymshark in the local civic, business and professional sports communities.
Peter was co-founder and CEO of Challenger Sports, which grew to become one of the largest soccer coaching companies in the world, running over 3,000 training camps throughout the US and Canada. As the popularity of soccer increased, Peter and his team scaled and diversified the business, expanding into pre-school coaching, year round training, tournaments, international travel, sports tech, and apparel & equipment manufacturing.
If your company is looking to expand sales or to set up a regional office within the US, we have a trusted team of best in class partners to help you efficiently and affordably optimize your entry and growth in the US market:
If you would like to set up a time to talk directly with Peter Arch, please select a time from his calendar. 


Please note that Peter is in Denver, US Mountain Time.
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